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Wendy Wu Tours Reviews

Wendy Wu Tours Reviews

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Reviews

"We are never satisfied until you come back and travel with us again" - Wendy Wu, Founder & Chairwoman

At Wendy Wu Tours, we want to know what you think about the service you receive when you book with us and what you thought about your tour itself. It's this vital information that helps us to improve in the future.

With this in mind, we have teamed up with independent review company feefo. Once you have made a booking or returned from one of our tours, you'll receive an email from feefo asking you to rate your experience with us.

We then display these reviews right here, completely untouched by us, so you can trust them 100%.


We also have more fantastic reviews from around the globe on TripAdvisor, including many 5 star!

 
Rating
Customer Review

A China Experience

Wednesday 20 May 2026
Overview Rating:
Our Tour: Excellent
Completed the "China Experience" tour with Wendy Wu this May visiting Shanghai, Xi'An, and Beijing. This was led by National Guide, Grace Gao, and local guides Felicity (Shanghai), May (Xi'An) and Lee/Li (Beijing). This was first trip with the company and as a solo-traveller on the tour. Met for the first day in Shanghai, as total strangers, and discovered I was the youngest (Late 30s) of a group of 16, ages on average ranged around 50–70 years old for the others.
The tour was fast-faced with a lot to see, which could make it physically demanding. Up first thing in the morning, back late at night, no real down-time or taking things at a casual pace others may entertain outside a tour company.
The tour guides were very knowledgeable, and it was good to hear their personal perspectives and experiences which shaped things for them and the changes that have advanced in modern China. It gave a very real element to the world beyond the facade of simply seeing what is in front of you. Felicity sharing as she watched the skyscrapers go up as a young girl in Shanghai, Grace's experience of when she first went to Xi'An to study before they redeveloped the city, and Lee coming in from the villages to Beijing.
The thing I found from China was that my perspective of 'big' changed. The country is so populous and so built up, it made everything back home just feeling small. The souvenir 'town' outside the Terracotta Warriors alone felt like it was the size of my hometown. Downside, you had to walk through it to get back to the bus.
That was the downside of China, the tourism felt over-commercialized and this really seemed to take a lot of authenticity away from the experience. You couldn't simply enjoy something without it being 10 trinket stalls around it, and 2 inside of it.
Though the tour allowed for some very good opportunities to witness things like the Tang Dynasty dancing, Chinese Acrobatics, and an optional Xi'an night tour which included dress up, and went to a festival filled with other domestic tourists to have a good time and lots of pictures taken of/with (Highlight event of the trip).
Wendy Wu were clearly very experienced on when and where to go to the different venues. Seeing other Wendy Wu tour groups at the same exact places shows they have a formula on how to deliver this, which is used for their other tours they host. The timings also allowed you to experience things before the crowds hit, so when you are leaving, you turn around to see a mass of people, and think "good thing we came when we did". I think that goes to sum up how these tours work, they have everything packaged in a neat box, and you pay to experience it. Wendy Wu tours are certainly not cheap in price, but it is fully inclusive, so you don't need to worry as everything is taken care for you, and they have a high calibre when it came to quality of the tour guides, hotel rooms, and choices they select. They know what they are doing to deliver the experience, from the start to finish.
I thoroughly enjoyed the trip, and the biggest cons were down to the lack of flexibility in format which is to be expected.

Wonders of China

Wednesday 20 May 2026
Overview Rating:
Our Tour: Excellent
An excellent trip through China. Our first land tour. Our tour guide Andy was excellent, as were all the local guides in each location.
Wonderful sights throughout the journey across China.
Would highly recommend this tour & Wendy Wu Tours.

A China Experience

Wednesday 20 May 2026
Overview Rating:
Our Tour: Good

Majestic Yangtze

Sunday 17 May 2026
Overview Rating:
Our Tour: Excellent
Never a dull moment! So much to see and do, and Bruce and the local guides kept our small group on the go - never a dull moment, and always professional and aware of all our needs.
The cruise was a great opportunity to relax.
First rate intro to China.

Gems of China

Saturday 16 May 2026
Overview Rating:
Our Tour: Good
Firstly I’d like to commend our National Tour Guide Sophie Jin who was outstanding and couldn’t have been more helpful with our group of 27 travellers from Australia, New Zealand, England and Ireland. Nothing was too much bother for her and she even insisted on getting up to meet us in the hotel lobby at 6.15 on our departure day, even though we told her not to! Sophie really is an asset to Wendy Wu Tours and her dedication is second to none.

Now for the tour itself: SOOOO much is packed in that we (and others in our group) found it quite exhausting. There is little to no down time with early morning starts, and late returns to the hotels meant we often went straight to bed. Our group was mainly people in their 70s, with 7 or 8 of us in our 60s and a couple in their late 50s. Age is not taken into consideration - you book, you do it. And boy do you need stamina!
Also be prepared to do trips in all weathers. There is no contingency plan for bad weather - we were up Tianmen Mountain despite a Gale warning and driving rain. We all ended up freezing and soaking wet. Because of this we (and a few others) decided to opt out of the Old Town and Yu Gardens trip in Shanghai next day, only to find we had to write a letter explaining why.
We also felt the ‘Optional Tours weren’t very optional. The bus is geared towards those paying for these trips and those who choose not to go must find their own way back to the hotel.
There was also a problem with my food. I’m vegetarian and told Wendy Wu this before booking. Unfortunately the Chinese seem to have no concept of vegetarianism and assumed all that I ate was boiled vegetables. Meat eaters had Kung Po Chicken, Sweet and Sour Pork etc while I was given boiled cabbage, aubergine and Pak Choi. Basically I had side dishes. I did speak to Sophie about getting dishes without the chicken or pork (Sweet and Sour Veg for example) but she said a lot of restaurants wouldn’t do this. I did have a bowl of Sweet and Sour sauce one night, which was lovely, but the boiled tomatoes and ketchup was not appetising with rice and vegetables! I have been in touch with Wendy Wu about this and am awaiting a response.

All in all it was a fantastic trip, hotels were great, everything was well organised and it is a beautiful, clean and safe country. Maybe fewer things to do and a wee bit of downtime would make it more appealing Wendy Wu!

Wonders of China

Saturday 16 May 2026
Overview Rating:
Our Tour: Excellent
Covers all the main attractions of china, plus a few interesting side trips.

Gems of China

Thursday 14 May 2026
Overview Rating:
Our Tour: Excellent
Our motive for going to China was to visit family, but we also wanted to see the country. Not having visited before, making our own travel arrangements was daunting, and we decided to go on an organised tour.

We chose Wendy Wu’s Gems of China tour as it gave us the opportunity to visit areas such as the Zhangjiajie National Park which weren’t covered by other tours, and we were very happy with our choice.

From the first moment of booking we were very satisfied with the attention to detail and level of support we received from the company. When it was decided (the day after we applied) that British visitors no longer needed a visa, the staff were very helpful, and processed our refund quickly. The information we received before the tour was very comprehensive and answered all our questions.

The quality of the hotels where we stayed, and the transport (including coaches, trains and internal flights) were all excellent.

In an unfamiliar country such as China the quality of the local guides is extremely important, and our main guide, Sophie Jin was fantastic! Her English was great, she was very knowledgeable and friendly, and managed the conflicting demands of a diverse group with tact and kindness. We were very well looked after, and I can’t praise her highly enough. Different guides with more local knowledge were employed in the different places we visited, and they were all excellent.

The tour covered all the main areas of tourist interest, such as Beijing, the Great Wall, Terracotta warriors etc, and included a relaxing Yangtze cruise. We had many opportunities to go on voluntary evening entertainments, and I can honestly say that these were some of the highlights of the tour, and gave us experiences we would never have had elsewhere.

My only (minor) criticism would be that the tour was very fast-paced; it would have been nice to have longer stays in the places visited, and more free time, but this would have added to the cost, which was quite high. All in all the tour was a brilliant introduction to a country little visited by western tourists, and one which challenged previously held ideas. We thoroughly enjoyed it, and would recommend Wendy Wu tours highly.

Our Response

Thank you so much for taking the time to leave such a detailed and thoughtful review of your Gems of China tour.

I’m absolutely delighted to hear that your first experience of travelling with us was such a positive one, especially as the trip was both a family visit and an opportunity to discover a new country. It’s wonderful that our tour gave you the chance to explore Zhangjiajie National Park and other areas that aren’t always covered elsewhere.

I’m particularly pleased that you felt well supported from the very moment of booking, including with the visa refund process; we always aim to be as helpful and efficient as possible. It’s also great to know that the pre-tour information, hotels, transport, and internal travel all met your expectations.

Your kind words about Sophie Jin and the local guides mean a great deal to us. I will make sure Sophie receives your praise personally, she will be so happy to know she helped make your trip memorable. It's also lovely to hear that the optional evening activities became some of the highlights of your tour.

Thank you too for your honest feedback about the pace. We completely understand that a fast-paced itinerary isn’t for everyone, and we always welcome this kind of feedbac as we continue to refine our tours.

It’s wonderful to know that the tour challenged previously held ideas and gave you a brilliant introduction to China. We would be delighted to welcome you on another tour with us in the future .

Thanks again for your review.

Kind regards,
Jimmy, Wendy Wu Tours

Moroccan Odyssey

Wednesday 13 May 2026
Overview Rating:
Our Tour: Good
I had unfortunate issues with the guide on the third day of the tour that Wendy Wo agents were quick to rectify.
I have not received a call since my return which I was expecting!!!

Our Response

Thank you for sharing your feedback and for acknowledging that we were quick to rectify the issues you experienced with the guide on the third day. I’m glad we could help in the moment, but I’m truly sorry to hear that you haven’t received the follow-up call you were expecting since your return.

Please accept my apologies for any frustration this may have caused. To ensure your concerns are properly addressed and looked into, could you kindly email us directly at customer@wendywutours.co.uk? Once we receive your email, we will be happy to respond personally and make things right.

Thank you for your understanding, and we look forward to hearing from you.

Kind regards,
Jimmy, Wendy Wu Tours

Japan Uncovered

Monday 11 May 2026
Overview Rating:
Our Tour: Good
REALLY ENJOYED THE TOUR.EXCELLENT ITINERARY AND ORGANISATION WITH A GREAT GUIDE AND ALL THE HOTELS AND MEALS VERY GOOD.I LEARNED ALOT ABOUT JAPAN AND MAY VISIT AGAIN.ONE CAVEAT:WE OFTEN ARRIVED BACK AT HOTELS BY 4 P.M. OR EVEN SOONER AND I THINK ANOTHER VISIT/ACTIVITY COULD HAVE BEEN INCLUDED ON THESE DAYS.

Our Response

Thank you for your wonderful feedback and for choosing Wendy Wu Tours,. I'm delighted to hear you enjoyed the itinerary, hotels, meals, and especially your guide and that you learned so much about Japan. Your feedback is very helpful: we aim to balance sightseeing with comfort, but I appreciate your point about the early returns to hotels. I'll share this with our product team to see if we can add more flexibility or optional activities on those afternoons for future tours. We'd love to welcome you back to Japan or another destination soon.

Jimmy, Wendy Wu Tours

Classic China

Monday 11 May 2026
Overview Rating:
Our Tour: Excellent
We have just returned from 21 days exploring the fascinating country of China.
This tour enabled us to see so much, we walked the Great Wall of China, saw the terracotta warriors, sailed the Yangtze River through the three goorges, fell in love with Lijiang, were evacuated from an outdoor concert in a lightning storm, reached 3400 meters above sea level on the magnificent Jade snow mountain, saw pandas in their conversation environment, explore the stone mountains, visited Tiananmen square, seen the metropolis of Shanghai.
We loved discovering its rich history, its food and the welcoming kind helpful people of China.
We travelled by bullet trains, planes, buses, local trains, cable cars and river boats.
All the hotels we stayed in were of a good standard.
And all this was possible by our amazing guide Allison, she made everyone in our group feel special. She taught us about her loved country, she made us laugh, took care of us, especially when someone on our trip was poorly. She referred to us as 'Allison family' and by the end of the tour that's just how we all felt. Thank you Allison for making such special memories for us.
One piece of feedback, Allison introduced us to the foods of the different regionals we visited, which was great but we just found the format of 'lazy susan' lunches and dinner twice a day a bit repetitive.

Our Response

Thank you so much for sharing your incredible 21-day China adventure with us! I’m thrilled that you experienced such a wide range of highlights, from the Great Wall and Terracotta Warriors to Lijiang, the Yangtze, and even a lightning storm evacuation (certainly memorable!). It’s wonderful to hear how much you loved China’s history, food, and its wonderfully welcoming people, and that the hotels and transport all met a good standard.

Most of all, I’m delighted by your kind words about Allison. It’s clear she went above and beyond, and creating that “Allison family” feeling is exactly what we hope for from our guides. I’ll personally make sure she sees your lovely feedback.

I also really appreciate your constructive point about the “lazy Susan” group meals becoming repetitive. While we include these to offer a taste of regional dishes and foster group bonding, I understand that twice a day can feel like too much. I’ll share this with our overseas team to look into offering more flexibility.

We'd love to welcome you on another Wendy Wu Tours journey whenever you're ready for your next discovery.

Jimmy, Wendy Wu Tours

Japan Uncovered

Monday 11 May 2026
Overview Rating:
Our Tour: Good
Well planned tour. It covered the areas we wanted to visit and have a taste of Japanese cuisine. Language is a problem as very few people speak or understand English so guide is very essential. Wine supply was very expensive and quantity very small for a decent glass. No tipping was mentioned but service charge was applied to wine!!

Our Response

Thank you for your review and for choosing Wendy Wu Tours for your Japan journey. I'm really pleased that you found the tour well-planned and that it covered the areas you wanted to visit while giving you a genuine taste of Japanese cuisine.

You're absolutely right about the language barrier; Japan is easier to navigate with a guide, and I'm glad ours was essential to your experience. That's why we always include expert local guides.

I appreciate your honest feedback regarding the wine. Japan does tend to have higher prices for Western wines due to import taxes, and portion sizes can be smaller than what many travellers are used to. I'll pass your comments to our product team so we can better manage expectations or suggest alternatives in future pre-departure information.

Regarding tipping and service charges: in Japan, service charges (typically 10–15%) are often added automatically in restaurants and bars, especially for drinks. Tipping is not customary and can sometimes even be seen as rude but I can see how the service charge on wine could cause confusion. We'll review our pre-tour materials to make this clearer for future guests.

Thank you again for your feedback.

Jimmy, Wendy Wu Tours

Japan Uncovered

Sunday 10 May 2026
Overview Rating:
Our Tour: Excellent
Fantastic holiday exploring many of the key wonders of Japan guided and organised by a really excellent tour guide (Yoko). We would be delighted to recommend this tour and our tour guide Yoko to our friends. Many thanks Wendy Wu for organising a fantastic trip.

Our Response

Thank you so much for your wonderful feedback

I’m absolutely delighted to hear that you had a fantastic holiday exploring Japan with us. Yoko is indeed a brilliant guide, and I’ll be sure to pass on your kind words to her , she’ll be delighted.

It means the world to us that you would recommend both the tour and Yoko to your friends. Word-of-mouth from happy travellers like you is the greatest compliment we can receive.

Thank you for choosing Wendy Wu Tours, and we’d love to welcome you on another adventure in the future.

Kind regards,
Jimmy
Wendy Wu Tours

China & Tibet Discovery

Saturday 09 May 2026
Overview Rating:
Our Tour: Good

China: The Big One

Saturday 09 May 2026
Overview Rating:
Our Tour: Excellent
Whilst carrying out my 'due diligence' regarding Wendy Wu a guides name kept cropping up. David. And who did I have the privilege of as the National guide to our group? David. I knew all would be well. His attention to detail was remarkable, he took care of every member of the group as if we were members of his family. Admission to attractions, queueing, train seats, flight boarding procedures and security checks were all negotiated smoothly. We even got a trip on public transport, which I thoroughly enjoyed. His experience helped us avoid many issues and avoid many hold ups. I was always amazed at his ability to 'herd cats'. He worked well with the local guides who all shone as individuals with knowledge of their area. Shirley is fondly remembered, as is the guide on the Goddess stream.
He worked so hard. Being available to deal with any issues on arrival in a hotel, and his advice regarding travel avoided many potential issues. He packed the trip with such variety that I am sure everyone took home many precious memories.
He managed to create a great atmosphere in our motley group of less than 20. A feat in itself. Especially on those early rises, which avoided traffic and got us to places a little before it got too busy. Even though it was a four day holiday period in one area.
My special thanks go to him for helping me meet up with my relatives. He smoothed the way and aided our communication. The finale of Shanghai proved very exciting and my transfer back home went very smoothly. He is a 'more than I am' man and I wish him and his family all the very best for the future.
From a grateful tourist. Who is looking forward to return as a traveller, thanks to his guidance and care. It was more than a five star experiece.
P.S. The snacks that you got us on the bus will always be remembered. A feast.

Kindest regards,
A grateful tourist.

Our Response

Many thanks for your lovely review and we are thrilled to hear that you had a wonderful holiday with us. It’s fantastic to know that David made your tour so enjoyable.

We greatly appreciate your recognition of his efforts and I will make sure to pass on your commendation to him, I am sure he will be delighted to hear of your review.

Thank you once again for taking the time to share your positive experience. We hope to have the pleasure of welcoming you on another tour in the future, and who knows, perhaps with as David as your guide once more!

Kind regards

Japan Uncovered

Saturday 09 May 2026
Overview Rating:
Our Tour: Excellent

Our Response

Thanks for your 5 star review! Jimmy, Wendy Wu Tours.